REPRESENTED with Annie Gichuru
Welcome to REPRESENTED, the podcast.
This is your weekly dose of inspiration that’ll support you to build a racially inclusive online business without letting the fear of getting it wrong get in the way. These episodes will provide insights, strategies, and discussions that break down barriers and empower you to navigate the racial equity landscape.
I’m Annie Gichuru, your host as well as a Racial Equity Coach who supports online business owners such as coaches, course creators, membership owners and group program facilitators. It’s my calling in nature and ability to break-down complex and often uncomfortable conversations around race that has seen me teach over 100 online business owners to be more racially inclusive through my online program REPRESENTED.
Be sure to subscribe, rate and review so this podcast can reach more online business owners and begin to not only normalise racial inclusion in the online coaching space but see us actively shift our perspectives.
Episodes
108 episodes
105. The Leadership Behaviours That Shape Psychological Safety Ft. Preetie Boler
Psychological safety is often spoken about as something we want to create, but it is shaped by the everyday behaviours people experience from those holding power.A leader can value inclusion, care deeply about equity and still behave in ...
104. Anti-Racism Training: Should You Learn Alone or in Community?
If you’ve been learning about anti-racism through books, podcasts or your own reflection, you might be wondering… is this enough?Today I’m unpacking the pros and cons of solo learning vs community learning in anti-racism training ...
103. How to Build a Journaling Practice That Helps You Stay in Racial Equity Work Without Starting Over Every Time
Have you ever felt like every time you step back into racial equity work, you're starting from scratch? Like the learning you've done before hasn't been retained because you haven't been practising it? In this episode, I share a si...
102. Nice Is Not Kind: What the Difference Means for Antiracism
Most of us have been taught that being nice is a good thing. In racial equity work, it might be the very thing standing in the way.Today, we're making a distinction that many get wrong: niceness and kindness are not the same thing. Nicen...
101. The Intersection of Race and Faith
How does the same book that says "the Spirit of the Lord is on me, because he has anointed me to set the oppressed free" get used to keep people in chains?That's the question at the heart of this Easter Monday episode where I'm unpacking...
100. The Long Game: A Milestone Conversation with Special Guest Host Jess Miller
This is episode 100 and if you've been here from the start, you know how much has shifted in the world, in this work and in this space since we first began. Today, the mic gets handed over to my dear friend and business strategist Jess Miller. ...
99. Sixty Years of IDERD: How Racism Has Learned to Perform Progress
60 years ago, the United Nations proclaimed the International Day for the Elimination of Racial Discrimination (IDERD) in response to the Sharpeville Massacre of 1960, when 69 people were killed at a peaceful protest against apartheid's pass la...
98. The ChatGPT to Claude Exodus and the AI Ethics Behind the Tools Running Your Online Business
There's been a lot of conversations taking place about the mass exodus from ChatGPT to Claude. But I think the deeper conversation should really be about the ethics behind the AI tools we are using especially whose values are embedded in the to...
97. IWD 2026 Special - How Do We Actually Balance the Scales?
March is a month that amplifies and highlights women's leadership normally kick starting with International Women's Day on 8th March. The theme this year is Balance the Scales, a message that speaks to the hope of a society where women a...
96. The Leader Unwritten Ft. Premila Jina
I believe today's conversation is one that many women of colour will feel in their body and not just in their mind.I’m joined by Premila Jina, a global leader, speaker and inclusive leadership consultant whose journey has taken her from ...
95. Who Are You Learning From In Uncertain Times?
Over the past few weeks, I’ve been sitting with the feedback I received after Episode 93 on Dehumanising Language and it has ...
94. The Women of Colour in Australia’s C-Suite Ft. Christine Rudairo Mudavanhu
My first guest for 2026 is Christine Rudairo Mudavanhu. She is an entrepreneur, author, podcaster, community leader and the CEO of UC Compliance. She is also the founding partner of Utano Global and Migrant Women in Business as well as the forc...
93. Dehumanising Language: How It Starts, Why It Spreads & What Coaches Need To Do Now
Today’s conversation is one I hadn’t planned to record, but it became necessary. In recent days, we’ve seen yet another example of dehumanising language surface in public discourse, reminding us how easily racism is repackaged as humour, commen...
92. To the Women of Colour Carrying More Than Anyone Sees
This week’s episode is a dedication to the women of colour in my community. It's also the final episode of REPRESENTED podcast for 2025.As the year comes to a close, many women of colour are carrying more than anyone sees. The emotional ...
91. Inclusive Ways to Give this Christmas
As the year winds down and many of us start thinking about rest, connection and the people we love, I wanted to offer something a little different for this week’s episode. Christmas is often a time of giving, yet most of us move through it on a...
90. How to Use Your White Privilege
This week I'm talking about something that came up powerfully in my group coaching calls last week. A real and tender tension around white privilege.Some participants shared that they wished they did not have it. Others felt they should ...
89. Cultivating Success on Your Own Terms Ft. Kemi Nekvapil
There are conversations that land in your body and stay with you long after the recording stops. This is one of them.In this episode, I sit down with my dear friend and powerhouse coach, author and speaker, Kemi Nekvapil, whose wo...
88. Why Inclusion Work Will Never Move at the Speed of Business
Inclusion work asks something different from us. It does not move quickly. It does not follow the pace of online business. And it certainly does not offer the instant clarity we have been taught to expect.In this episode, I am sharing wh...
87. Empathy vs Compassion: What You Need to Know as a Heart-Led Space-holder
When you care deeply about people, it’s natural to think empathy is the goal. To understand, to feel, to be present with others in their pain. But empathy alone can wear you down, especially when you’re holding space for conversations about rac...
86. When Doing Good Starts to Feel Heavy
Lately, I’ve been noticing a heaviness in the air. In conversations, with clients, even in myself. And I don’t think it’s because people have stopped caring, but because caring has started to feel heavy.If you’ve been showing up for raci...
85. How Fear of Getting It Wrong Stops Progress in Equity Work & What to Do Instead
Have you ever stopped yourself from taking action because you were scared of getting it wrong?Maybe you’ve wanted to make your business more inclusive, but the fear of causing harm or being seen as performative kept you from moving. That...
84. A Peek Inside REPRESENTED Program: What White Business Owners Aren't Talking About (But Should Be)
Round 12 of REPRESENTED just launched and what emerged in the welcome ceremony calls is exactly what the online business world needs to hear right now.In this episode, I'm pulling back the curtain on the conversations happening when whit...
83. Building an Inclusive Beauty Brand Ft. Rumbidzai Tamai
Only 18 % of new makeup launches today include shades that adequately serve darker skin tones, a stark reminder that for many, the beauty shelf still says “not you.”In this episode, I welcome Rumbidzai “Rumbiie” Tamai, Zimbabwean-...
82. Embodying Inclusive Celebrancy at Life’s End ft. Johanna Parker
What does it feel like to be held so well that you can simply be yourself?In this moving conversation, I sit with Johanna Parker, a coach, speaker, trainer and end-of-life celebrant whose work shows how inclusion can be lived inside one ...
81. Purpose, Calling and the Work of Love Ft. Fideliz Cruz
What if true service shaped every part of your business, from sales to how you treat clients? In this episode, I’m joined by award-winning life and business coach Fideliz Cruz, founder of Kingdom Women Entrepreneurs and author of Your Divin...