.png)
REPRESENTED with Annie Gichuru
Welcome to REPRESENTED, the podcast.
This is your weekly dose of inspiration that’ll support you to build a racially inclusive online business without letting the fear of getting it wrong get in the way. These episodes will provide insights, strategies, and discussions that break down barriers and empower you to navigate the racial equity landscape.
I’m Annie Gichuru, your host as well as a Racial Equity Coach who supports online business owners such as coaches, course creators, membership owners and group program facilitators. It’s my calling in nature and ability to break-down complex and often uncomfortable conversations around race that has seen me teach over 100 online business owners to be more racially inclusive through my online program REPRESENTED.
Be sure to subscribe, rate and review so this podcast can reach more online business owners and begin to not only normalise racial inclusion in the online coaching space but see us actively shift our perspectives.
REPRESENTED with Annie Gichuru
76. This Is What Impactful Inclusion Looks Like Featuring Dallas Travers
There comes a point in every coaching journey when we have to ask ourselves whether we’re truly living out the values we say we hold. For many coaches, that moment comes when they realise inclusion is not a box to tick, but a practice that requires courage, repair, and consistency.
I’m joined by Dallas Travers, the founder of the Client Centred Sales System and a coach who has built her business on values of integrity, sustainability and inclusion. She helps values-driven business owners build sustainable businesses rooted in integrity and impact. Dallas opens up about her own journey, from fearing she might be performative, to building practices that model inclusion for her clients, her team and even her daughter.
Here’s some of what we explore:
🎙 Why efficiency can undermine inclusion and what to do instead
🎙 How repair as a coaching skill is paramount and is at the heart of safer coaching spaces
🎙 Why scholarship programs can be harmful and even potentially racist
🎙 The importance of feedback loops and accountability in business
🎙 And the unexpected currencies beyond money that truly define success
This is a conversation about slowing down, choosing impact over image, and staying in the work even when the pendulum of public attention swings away. If you’ve ever worried about being performative, struggled to know what inclusive action looks like, or wondered how to keep going when the industry shifts, this is the episode you’ll want to set time aside for.
LINKS:
I'd love to invite you to dive deeper into racial inclusion work by joining me for the next round of my 10 week online program REPRESENTED. Check out all the details and join the waitlist 👉🏾 https://anniegichuru.com/represented
Come say hi on Instagram, let me know where you are tuning in from. I'd love to hear from you 👉🏾 https://www.instagram.com/annie.gichuru